Last night was more than just a product launch, as Dr Andreas Kaufmann said "I's a celebration of Photography" - and a celebration of photography it was, with some heavyweight professional photographers, industry professionals and the usual Leica faces in attendance. Above: (L-R) Leica Chief Dr Andreas Kaufmann, Photographer Fred Mortagne, Photographer Stefano Guindani, Leica CEO Karin Rehn-Kaufmann, Oliver Kaltner and Photographer and host Craig Semetko.
There were approximately 1000 guests all eager to see what the new announcement was all about and they weren't disappointed. I made my way around the venue armed with the SL, capturing people and moments and the reaction was positive. Some were taken back by the size of the 24-90mm lens but understood that the size was necessary to ensure ultimate quality.